Wire report

Apple says ‘Fold’ and competitors ask ‘how wide?’

Apple is almost certain to launch its first foldable iPhone tomorrow, seven years after Samsung's Galaxy Fold initially went on sale. And while Apple might be a few years late to the party, the run-up to this launch proves that new CEO John Ternus has inherited a company that's as influential as it's ever been. […] New Apple CEO John Ternus’ first hardware launch has already proved the company’s industry influence. | Image: The Verge / Getty Images Apple is almost certain to launch its first foldable iPhone tomorrow, seven years after Samsung's Galaxy Fold initially went on sale. And while Apple might be a few years late to the party, the run-up to this launch proves that new CEO John Ternus has inherited a company that's as influential as it's ever been. Tomorrow's iPhone event is likely to be a little different than what we're used to. For one, the arrival of some iPhone 18 model

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Why it mattersTechnology

Apple is almost certain to launch its first foldable iPhone tomorrow, seven years after Samsung's Galaxy Fold initially went on sale. And while Apple might be a few years late to the party, the run-up to this launch proves that new CEO John Ternus has inherited a company that's as influential as it's ever been. […] New Apple CEO John Ternus’ first hardware launch has already proved the company’s industry influence. | Image: The Verge / Getty Images Apple is almost certain to launch its first foldable iPhone tomorrow, seven years after Samsung's Galaxy Fold initially went on sale. And while Apple might be a few years late to the party, the run-up to this launch proves that new CEO John Ternus has inherited a company that's as influential as it's ever been. Tomorrow's iPhone event is likely to be a little different than what we're used to. For one, the arrival of some iPhone 18 model

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What happened

According to The Verge’s source item, Apple says ‘Fold’ and competitors ask ‘how wide?’, Apple is almost certain to launch its first foldable iPhone tomorrow, seven years after Samsung’s Galaxy Fold initially went on sale. And while Apple might be a few years late to the party, the run-up to this launch proves that new CEO John Ternus has inherited a company that’s as influential as it’s ever been. […] New Apple CEO John Ternus’ first hardware launch has already proved the company’s industry influence. | Image: The Verge / Getty Images Apple is almost certain to launch its first foldable iPhone tomorrow, seven years after Samsung’s Galaxy Fold initially went on sale. And while Apple might be a few years late to the party, the run-up to this launch proves that new CEO John Ternus has inherited a company that’s as influential as it’s ever been. Tomorrow’s iPhone event is likely to be a little different than what we’re used to. For one, the arrival of some iPhone 18 model

Context

The development sits in VINI’s Technology file for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-09-08T12:00:00+00:00.

What to watch

Open questions include whether primary sources issue follow-up statements, whether local or market impacts become clearer, and whether additional reporting changes the timeline or adds material context.

Source

Primary source: Apple says ‘Fold’ and competitors ask ‘how wide?’ via The Verge. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.

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