Wire report
EXCLUSIVE: Karl Lagerfeld Can’t Get Enough of Paris Hilton
The fashion brand has extended its alliance with the star, who will front its fall 2026 and spring 2027 campaign alongside a new digital character anointed Not-Karl.
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The fashion brand has extended its alliance with the star, who will front its fall 2026 and spring 2027 campaign alongside a new digital character anointed Not-Karl.
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What happened
According to Women’s Wear Daily’s source item, EXCLUSIVE: Karl Lagerfeld Can’t Get Enough of Paris Hilton, The fashion brand has extended its alliance with the star, who will front its fall 2026 and spring 2027 campaign alongside a new digital character anointed Not-Karl.
Context
The development sits in VINI’s Technology file for readers following technology, science, product policy, markets, infrastructure, and the public consequences of innovation. The original report is linked so readers can check the source account, follow later updates, and compare new coverage against the first published record. The source item is dated 2026-09-01T05:00:00+00:00.
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Source
Primary source: EXCLUSIVE: Karl Lagerfeld Can’t Get Enough of Paris Hilton via Women’s Wear Daily. VINI cites and links the source; it does not reproduce the publisher’s full article text without rights clearance.
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Source links
- EXCLUSIVE: Karl Lagerfeld Can’t Get Enough of Paris HiltonWomen's Wear Daily - 2026-09-01T05:00:00+00:00
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